YouTube vs. Viostream: Which Video Streaming Platform Should You Choose?

Five differences between YouTube vs. Viostream:

1. Cost: YouTube is completely free to use. Viostream is a premium platform that offers advanced video security and integrates with various business intelligence (BI) tools. Viostream does provide a free account option, however some features require one of our pricing plans, which start at just $15 a month. 
2. User count: With about 2.6 billion monthly users worldwide, YouTube is the most well known video hosting platform in the world.
3. Advertisements: YouTube is a public platform that is also free to access and use. This has led it to also become a huge marketing platform, where almost any video has ads running before and during playback, as well as public end screens that link the viewer to other YouTube channels. Viostream however can be as private as you would like, giving you complete control over how your video is viewed.
4. Audience: YouTube has a general audience but is most popular with users aged 35 and below. Viostream targets businesses and governments that require advanced analytics, security, and media management capabilities. 
5. Customizations: YouTube offers content creators little customization. Viostream has a broad range of features that personalize content, such as branded video galleries and portals. 

YouTube remains the world's most popular video streaming service, with over 500 hours of video uploaded to the platform every minute. However, many businesses require alternative video management solutions with premium features that YouTube doesn’t provide. Although some of these services typically require a monthly fee, users get advanced security, analytics, and other media management capabilities that drive performance, productivity, and profitability. Even free Viostream features provide more advanced control than YouTube, such as the ability to customize the look of your player and share pages.

YouTube vs. Viostream Overview

About YouTube

Since launching in 2005, YouTube has become the world's most-used video streaming service. Now owned by Google, the platform lets users upload videos and share them with a worldwide audience for free. With such a large potential audience, users can also monetize content and generate income from advertising, which might provide an additional revenue stream. 

Users can view video analytics, progress charts, subscriber counts, and other analytics via YouTube Studio. However, data-driven businesses might want to invest in a premium video streaming platform to generate deeper data insights that reveal video ROI, engagement, and other metrics. These businesses might also need a service that offers more advanced security, customization, video playback, and media management features. 

About Viostream

Viostream is a cloud-based video platform built for organizations that crave advanced analytics, security, distribution and customization features — something YouTube doesn't provide. Users can integrate video data with various BI tools (Adobe, Sigma, SAP, etc.) that make it easier to track, analyze and monetize content. Integrating video data with these tools requires no code, so organizations can generate powerful insights even if they lack a data engineering team. 

Viostream boasts an incredible range of features for modern businesses such as branded share pages, unlimited users, free caption generation and editing, cloud-based uploading, private portals, script & iframe embeds, tagging and filtering, calls-to-action, tags, customizable players, social syndication, scheduling, and more. The platform has many features you won't find on YouTube, including advanced privacy and security. 

Related Reading: Best Secure Video Host for Your Company

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Side-By-Side Comparison

Launch Date

• YouTube: 2005
• Viostream: 2002

Headquarters

• YouTube: San Bruno, California 
• Viostream: Sydney, Australia

Target Audience

• YouTube: General
• Viostream: Businesses and governments that require enterprise-level video management features

Highest-Quality Video Resolution Supported

• YouTube: 8K HDR
• Viostream: 4K UHD

BI Integrations

• YouTube: No
• Viostream: Users can integrate video data with 22 BI tools, including PowerBI, Qlik, and Salesforce Einstein Analytics. These integrations require no code. Click here for a list of integrations.

Security

• YouTube: Geo-blocking, unlisted (private) videos, two-step authentication for user sign-in
• Viostream: Geo-blocking, private videos, password protected videos, viewer registration, IP restrictions, domain whitelists, single sign-on (SSO) authentication, workspaces, user roles, password policies, and more.

Support/Training 

• YouTube: Support ticket system, help guides
• Viostream: Platform live-chat, Zoom support, training demos, update demos, email support, phone calls, and a comprehensive help pages

Related Reading: The Dangers of Growing Your YouTube Audience

Pricing

YouTube

• YouTube is free

Viostream

Viostream has three pricing plans: 

• Viostream has a free account option
• Viostream also provides various pricing options dependent on your needs.

Why Viostream Over YouTube?

Many businesses get results from YouTube because no other video platform has its scope or reach. However, the platform is more designed around casual viewership, and business related content doesn’t gain as much traction. To couple with this, other people’s videos (mostly casual or not relevant) will be suggested at the end of your video, so it’s not a private viewing experience and organizations can lose viewer attention to other content.

When considering YouTube vs. Viostream, consider how real-time BI insights, enhanced customization, and high-level security features might benefit your content strategy. If you require enterprise-level video management features, Viostream might be the solution you need.

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