If you’ve spent any time on the internet in the last few years, you’ve probably noticed that businesses of all sizes are now using webinars and workshops to reach existing and potential clients. They are both great ways to expand your audience and grow your business. What you might not be sure of, however, is how the two differ and which one is the best choice for you at various stages in your business. Read on to learn more about webinars vs. workshops and how each one can serve your business.
A webinar is a short seminar or presentation that can be streamed online by viewers. They offer a collaborative and interactive way for businesses to connect with attendees and impart information. Participants usually register using an email address and join via a personalized link sent by the host. During the webinar, they can see and hear the presenter, view slides and other media, live chat, ask questions, and answer polls, etc. Presentations are often followed by live Q&A sessions where audiences can ask questions.
Related Reading: Best Types of Webinars for Internal Corporate Communication
A workshop is typically a brief, intensive educational program for a fairly small group. You can host workshops either online or in-person. Workshops tend to focus on specific techniques and skills in a particular field and give an in-depth look at a smaller area of focus.
Webinars and workshops are not interchangeable, but they do have some similarities. Both webinars and workshops are methods for businesses to share information with an audience. They can both be hosted by one person, a number of co-hosts, or even a larger panel. And both options leave the audience with key information and takeaways.
Furthermore, webinars and workshops can both be recorded and uploaded to a video host for on-demand viewing by past attendees and anyone who couldn't make the live event. With Viostream's branded galleries and security controls, you can host your video in a space unique to your business with full control over who has access to it. To see why Viostream is a top choice video host for businesses, start your free trial now.
Let’s take a closer look at the ways webinars and workshops differ.
Both options can serve any business, but here’s a breakdown of the benefits of each.
Related Reading: How to Host a Great Webinar
Both webinars and workshops can provide value for your business. If you need help creating, managing, and sharing high-quality videos for your workshops or webinars, Viostream can help. Our platform boasts unique features such as branded video galleries and robust platform analytics. Using our site also improves security, privacy, and compliance by keeping sensitive data safe — a benefit you won't get with free online platforms like YouTube.
Contact our customer support team to learn more about how your enterprise can utilize our video streaming platform to build a stronger brand and grow your audience. Or, if you're ready to try the Viostream platform risk free, start your free trial now.
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